Did you ever come across a badly-designed website, where the paragraphs were too big or the colors of the page were too dazzling or the fonts were too small, or perhaps the website took forever to open? Maybe your website also have similar issues. In WordPress site user experience is the most crucial element.
Nowadays, one of the prime Google ranking factors is the user experience and website usability and this factor doesn’t apply to mobile websites only.
According to the Moz, Google comprehends good user experience as a sign of high quality. Improvising your WordPress site user experience also makes sure that the visitors recognize it optimistically, which boost returning visits, inbound links and sharing. All of these factors contribute to higher rankings.
According to Google making use of best responsive WordPress themes can also considerably improve your website user experience.
A single use experience can also improve the website conversion and boost customer return. In this article we have highlighted some ways that can help in improving website user experience.
HOW TO IMPROVE WORDPRESS SITE USER EXPERIENCE
Increase The Size Of Font
Have you ever come across a website where the font of the content was small to read? If you are 35+ and you have an eyesight problem then this is probably a frequently happening thing for you. There are very few bloggers or website owners who test to see how their font size looks to its readers.
If you want to make the experience of your users better, then you can try some tricks that actually let your visitors set the font size as per their liking, some of the best responsive wordpress themes have this option. This is quite a good thing if you do it for your users all you need to do is adjust your CSS to permit your visitors to read your content easily.
Improve The Loading Speed Of Your Website
Honestly, if you are website takes forever to load, trust us no one will like to wait for a slow-loading page. Around 40% of your website traffic will decrease if the website takes more than three seconds to load.
Slow loading or heavy pages can lead to low rankings and high-bounce rate. So how will you know whether your site is loading slow or not? Check it with tools such as GTmetrix’s or Pingdom Website Speed test it will give you a complete insight on how your website loads and will help you in detecting the blockages. Here are some other mistakes which often lead to slow loading of pages:
• Using free themes – (it’s better to use better responsive WordPress themes).
• Widget heavy homepage
• Too many plugins
• Cheap website hosting
Using Too Much Of White Space
Ever visited a website or a blog where the posts are written in long paragraphs without any unbroken texts that is impossible to read? That is exactly the wrong way to write onsite content.
As a matter of fact for website content the format is pretty simple it shouldn’t be longer than 2-3 sentences long. Also it is a better idea to use bullet points, lists to break text and sub-headings. Using a lot of white space across your website and your content improves the user experience.
Work On The Color Scheme
If you want returning visitors to your website then as a rule of thumb try to avoid writing text in light color on dark background, it’s not easy to read. In fact opt for dark text on light background it’s much better to comprehend. This is another tip that can increase your WordPress website user experience tremendously.
Colors work on branding; it enhances the mood and impacts on the user responses like purchasing decisions. Before you develop a website, take some time in deciding the color scheme, think what response you want from your visitor then select a color scheme that will give you a proper response. With any best responsive WordPress theme you will get the option for customizing the color of each part of your website.
Keep A Track Of Your Google Analytics
IF you keep a track of your Google Analytics to check your exit pages it can assist in analyzing whether there are any usability glitches that are increasing bounce rate. In simple words, it’s the low-hanging fruit that can assist in making user experience better.
If you notice that a lot of the visitors are leaving your ecommerce store before they make a purchase, for instance, look for how the users finding shopping experience on your site, if there are any elements that cause them to leave then fix those issues. The essential thing is that your Google Analytics will alert you about the usability issues before they start effecting your profitability and sales.
Hire an Expert
An interactive web design giving you two benefits at one time. It is imitating your services and businesses as well as also backing search engine optimisation. Whatever you are trying to achieve, it is possible through a responsive website design. Are you looking for bespoke eCommerce solutions in Nottingham? Intelicle is a well-known web development expert in Nottingham and can assist you in growing your business by providing professional web design and development services